5 Behind The Scenes Features Our Booking Engine Uses To Win More Bookings - Hotel Reservation & Online Hotel Booking Engine
Booking Engine

5 Behind The Scenes Features Our Booking Engine Uses To Win More Bookings

blog Banner

For any marketing and advertising team in the hotel industry, how bookings are managed has always been important. With advances in digital technology over the last couple of decades, however, software solutions that help fill those rooms and keep track of customers have become ever more vital.

Your hotel booking engine marks one of the first steps on your customer’s sales journey. It’s ease of use and reliability can literally mean the difference between success and failure for your hotel. Get it right and you’ll funnel more customers to the desired end point – the successful booking of a room and revenue for your business.

At Digital Hotelier, we understand the need for a highly responsive system that meets all your requirements. To deliver that, and much more, our service has 5 key behind the scene features that will help you win more bookings.

An Easy to Use Extranet

We understand that the easier something is to use, the more likely people are to use it. That might seem a simple statement but it’s one of those things that is often more difficult to deliver than many people realise.

Our simple dashboard helps you do just that – it not only looks straightforward but allows you to get things done. The underlying design means you can quickly set rates, update when you need to, upload content and access some of the most advanced analytic reporting in the hotel booking engine arena.

Dynamic Rate Management

Offering different rates and needing to respond to local competition is a constant challenge for hotels. Whether you have simple pricing policies or complex, multi-layered ones, you’ll get all the tools you need to change rates on demand. That includes turning special offers and promotional rates on and off in the back end with rate codes, changing rates depending on length of stay or tailoring prices to room type and even the date guests check in.


Dynamic payment

Handling payments can also be a major challenge for hoteliers. The good news is that our hotel booking engine comes with dynamic payment functionality. You can manage everything from the simplest to most complex payment scenarios, as well as manage cancellation policies easily. That includes, for example, being able to apply automatic penalties if a guest cancels within a certain number of days of their booked stay.

Promotion Code Pre-Population

You can manage promotional codes quickly and accurately via our user-friendly and easily navigable dashboard. You can pre-populate promotional code fields, something that’s useful if you want to encourage certain groups or advertise a particular service or event, in minutes. Promotional codes can be set up as an intuitive feature with closed user group click-throughs direct to the booking engine itself. What this does is help you make the path to purchase virtually frictionless for the guest.

Insightful Analytics

No hotel booking engine works if it doesn’t have the right kind of analytics. As marketing professionals, you’ll have access to state of the art metrics. These will not only help you drill down into buyer behaviour but will provide the insights you need to improve the user experience and adapt marketing strategies for better performance.

Related Articles


Increase Direct Bookings This Quarter? #1

It seems that the days of booking trips and holidays through travel agents

Continue Reading
PPC campaign guide

How do you Create a Great PPC campaign?

Welcome to the 21st Century… if you haven’t done so already, it’s time to get your business on board the digital marketing train, before all your competitors disappear down the tracks. But where to start? One of the most popular forms of paid search marketing – advertising that exploits the power of search engines (i.e. […]

Continue Reading
Hotel Distribution Strategy

Converting Lookers into Bookers: Building a Hotel Distribution Strategy That Works

It’s an understatement to say that, in recent years, marketing a hotel has become more complicated. The digital revolution has expanded booking opportunities – leading to a dizzying array of online travel agents (OTAs), website opportunities and social media platforms to take advantage of, and direct booking engines to build and deploy. So, where does […]

Continue Reading
marketing and revenue management

Personalisation Leads to Higher Engagement in The Hotel Business

In the hospitality and travel market, email marketing can be personalised effectively. This is accomplished through a variety of simple techniques. By building customer profiles for your niche market, it becomes simpler to personalise emails that will address every client individually. Tips to use personalisation as part of hotel marketing solutions: Use names: The easiest […]

Continue Reading
Hotel Stay

Management of Hotel Reputation Is Critical

For any business to succeed it has to have a strong reputation in the market. While the reputation of any business was subject to word of mouth publicity, things have changed in this digital age. Now it is the virtual world or the internet, which makes or breaks a business’s reputation. Reputation does matter As […]

Continue Reading

Need help growing your hotel revenue?

We’d love to talk to you about it!

Get In Touch