CCPA

On June 28, 2018, California enacted a comprehensive consumer privacy law known as the California Consumer Privacy Act of 2018 (“CCPA”). The CCPA took effect from January 1, 2020 however we advise affected hoteliers to check the latest applicable regulations. The CCPA grants California resident’s new rights regarding their personal information and imposes various data protection duties on certain entities conducting business in California.

Steps WHM Global Ltd/DigitalHotelier has taken to become CCPA compliant:

  • Changed systems, contracts, policies, and processes to comply with the CCPA.
  • Trained employees on details and obligations of the regulations.
  • Built communication channels to inform clients of all updates and recommendations related to the CCPA.

WHM Global Ltd/DigitalHotelier is based in England within the United Kingdom.

Please read our Privacy Policy here or contact us at legal@worldhotelmarketing.com for more information.

None of the advice on this page for customers is intended as legal guidance and you should check with your own legal counsel before making any decisions in relation to this or any other international law.

CCPA Customer FAQ

Does my hotel need to be compliant with the CCPA?

Under the CCPA, hotels that collect and manage personal information (including, but not limited to, names, email addresses, credit card numbers, and IP addresses) from California residents are defined as a “Business” and subject to these regulations.

Your reservation system, booking engine, website or digital marketing provider may be defined as a “Service Provider” and may also be subject to these regulations.

My hotel is GDPR compliant, do we have to do anything for the CCPA?

While the CCPA incorporates several GDPR concepts, such as the rights of access, portability, and data deletion, there are several areas where the CCPA requirements are more specific than those of the GDPR or where the GDPR goes beyond the CCPA requirements. Each law may have specific impact on entities that collect and process personal data, regardless of the country within which they are based.

What steps should I take to become compliant with the CCPA?

We recommend that all hotels consider taking the following actions as part of their data protection and compliance efforts. Please note that the list is not exhaustive and that WHM Global Ltd/DigitalHotelier cannot provide any legal advice on what specific actions are required of your hotel or organization to become compliant with the CCPA.

  • Consult with your legal advisor to determine the extent of applicability of the CCPA to your business. Larger organizations may require the appointment of a data protection officer to oversee compliance regulations.
  • If necessary, review and update your privacy policy with your legal counsel to be compliant with the CCPA. As a “Business” (as defined under the CCPA), hotels are required to inform all website users of the data processing activities taking place on the hotel’s website and booking engine. 
  • Please ensure that your privacy policy communicates how you are using DigitalHotelier products and indeed any other applicable services provided by Service Providers. 
  • If you are a WHM Global Ltd/DigitalHotelier customer, review and agree to any data protection provisions within your statement of work, contract or service outline and review our terms of use. Where applicable, these documents may name DigitalHotelier, WHM Global Ltd or third parties involved in providing services as a Service Provider, as required for CCPA compliance.
  • Please review documentation relating to platforms and processes provided by DigitalHotelier, WHM Global Ltd or any other third party you use in order to ensure you are compliant with the CCPA. We recommend that you ask a qualified legal professional to review your systems and processes to ensure your compliance. If you or your legal representative require more information or documentation on DigitalHotelier products and services, please contact your account manager or email legal@worldhotelmarketing.com.

It is your responsibility to ensure CCPA compliance if applicable and WHM Global Ltd/DigitalHotelier cannot be held responsible for content, platform or processes provided on third party websites or apps. You can find more information on the CCPA at https://oag.ca.gov/privacy/ccpa

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