Guest Management CRM

Introducing hotelierAI

hotelierAI is our innovative, all-in-one guest management, CRM, data and marketing platform that’s fully integrated with the hotelierDirect booking engine. 

Using data analysis to quantify, segment and predict guest behaviour, it enables you to provide guest profile insights to your front desk, create timely, relevant campaigns with personalised content before, during or after each stay, manage your social media channels more effectively and control the review scores for your hotel.

Going beyond traditional CRM capability, hotelierAI analyses guests’ historical spend, stay behaviour and social attributes giving you an invaluable insight into the characteristics and needs of your core customers.

The all-in-one guest intelligence platform

  • Understand the requirements of guests making direct bookings and gain insights into the most valuable guest segments 
  • Build floating guest profiles that can be shared with customer facing teams across your properties
  • Create targeted campaigns with personalised content, offers and pricing
  • Manage your marketing emails and social media, analyse your followers and reach from a central dashboard
  • Create personalised guest surveys before, during and after their stay
  • Manage your reputation with tools to analyse and respond to reviews, across popular hotel review sites and social media
  • Identify and track new corporate sales opportunities whilst gaining performance insights for existing accounts,

Data-driven, revenue boosting brilliance.
Meet hotelierAI.

Our all-in-one guest management platform combines GMS, CRM, data intelligence and marketing capabilities into a single platform that’s fully integrated with your booking engine. It can connect to popular PMS and social media platforms to analyse and enhance guest data whilst ensuring full GDPR compliance.

Guest Profiles

Guest Profiles

Create guest profiles and segment your customers. Identify returning guests, influencers and VIPs. Build insights for targeted campaigns

Automated Marketing

Automated Marketing

Create targeted guest communications and tailor campaigns with customised content. Monitor the revenue generated by your top campaigns

Social Media Tools

Social Media Tools

Control your social media channels, handle messages, analyse your followers and track your content reach from a central dashboard

Reputation Management

Reputation Management

hotelierAI monitors & translates guest reviews from 80+ platforms. It offers review management, interaction and complaint resolution tools

Sentiment Analysis

Rating Comparisons

hotelierAI tracks your online review ratings against a predetermined set of competitors, comparing the results in a single dashboard

Voucher Codes

Sentiment Analysis

The hotelierAI sentiment engine crawls reviews and social media posts, analyses the language and builds a sentiment analysis report for your hotels

Guest Surveys

Guest Surveys

Create and send guest surveys pre, during and post stay, then review the results in real time with our dynamic dashboards and reports

Hotel Benchmarks

Hotel Benchmarks

Compare your hotel results with benchmarks for your market to enable more informed revenue management decisions

Business Intelligence

Business Intelligence

Our business intelligence tools combine multiple data sources into easy to digest, actionable insights within straightforward reports

Corporate Sales Tools

Corporate Sales Tools

Empower your sales team, identify new opportunities and manage existing accounts to increase corporate revenues.

Social Media Enrichment

Social Media Enrichment

hotelierAI enriches your data and guest profiles with publicly available social media insights, whilst respecting data privacy rules

PMS Integrations

PMS Integrations

hotelierAI has certified data connectivity with over 90 leading property management systems

Need help growing your hotel revenue?

We’d love to talk to you about it!

Get In Touch