Don’t Leave me Hanging: Optimising your Site to Avoid Abandoned Bookings
People visiting a website and beginning a direct booking but giving up before finishing is one of the banes of an independent hotelier’s existence; or, at least, if you don’t think it is, you probably should. Because here’s a staggering, frankly frightening statistic: in 2014 it was estimated almost $1.78 trillion of revenue was lost […]
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