The Foolproof Action Plan For Creating A Kick-Ass Travel Infographic
Infographics are eminently sharing content, and should be a vital part of any visual content strategy. Studies have found that infographics receive up to three times as many likes and shares as other types of content, and their image-heavy format makes them a perfect tool in the world of hotel online marketing. Travel in general […]Continue Reading
Common SEO Myths That Are Damaging Your Hotel’s Rankings
There’s no denying the importance of a strong SEO-strategy to give your hotel brand that crucial search rankings boost, but buried in amongst all the great advice, there are lots of commonly held myths about the SEO process. SEO isn’t an exact science, largely due to the fact that Google doesn’t ever publicly reveal the […]Continue Reading
Which Ranking Factors Affect Your Hotel’s Local Seo Performance?
Local SEO has become more important than ever over the last 12 months thanks to the rapid increase in the number of people performing location-based searches from their mobile devices. As a result of this, hotel online marketing has adapted to cater to these new searches, and the new emphasis on locality. Now, hotel marketers […]Continue Reading
How To Choose Influencers For Your Outreach Project
Outreach marketing is a cornerstone of great inbound marketing and increasingly used by digital marketers looking to stand out from the crowd. By reaching out to different influencers and communities, influencer outreach taps into the power of their networks. As influencers by t heir nature are trusted by their communities, they make for powerful promotional […]Continue Reading